Tag Archives: director

Cutting edge camera technology reveals great open-sewered slums of the world

“You were thinking about making a 5-minute science fiction film called Avatar last time I saw you,” I reminded Danish director Nicolai Amter yesterday. “I never told you, but I thought it was a very uncommercial title.”

“Oh, that was ten years ago or more,” replied Nicolai. “Before the other Avatar or The Matrix or Minority Report came out.”

“So maybe we have not seen each other this century,“ I said.

“Maybe not,” agreed Nicolai.

He and I used to work together at Scandinavian TV channels TV3 and TV1000.

“My Avatar film was back when I still needed a DoP (Director of Photography),” mused Nicolai. “When I went out as a director, standing next to a DoP I often felt I knew as much as he did and I knew exactly the kind of lighting required, but I didn’t know all the camera gear required.

“I started out as a music photographer and then I got into music videos in Copenhagen and then I ended up in TV promotions and now I’m getting back into the whole photography thing because of the new Canon 5D camera – an amazing stills camera which also shoots amazing video.

“When it first came out and I saw a test, I sold all the video equipment I had and bought it and it changed the way I work. It liberated me from needing a DoP on a lot of projects: I can shoot everything myself.”

“So what are your plans now?” I asked.

“Getting some work in London for a change,” Nicolai told me. “It seems every time a job comes up, it’s always back in Africa – in Kenya or Nigeria or Ethiopia or Ghana or Tanzania. I’ve spent so much time in Africa over the last year….”

“Nigeria??!!??” I laughed. “Any views on Lagos?”

“It’s very intense,” replied Nicolai.

“Mmmm…,” I said.

“The people are very friendly,” said Nicolai. “There were a couple of experiences, but nothing that involved me. They were local misunderstandings between other people, I think. But it did mean I and the camera had to make a hasty retreat back to the car while it got sorted out.”

NicolaiAmter_

Nicolai yesterday, at the opening of his exhibition in London

Nicolai and I met again yesterday because I went to the opening day of an exhibition of his at Antenna Studios in London’s Crystal Palace: a series of photos he shot at the Kibera slum in Nairobi, Kenya. It runs until the end of the month.

“People can buy prints of the photographs,” Nicolai told me. And I also have a book.

Any money that comes out of it will go into projects for the people living in the slum.

Kibera is reportedly Africa’s largest urban slum. A census in 2009 found it housed 170,070 people. A railway line runs through the slum, which has its own railway station. The slum is contaminated with human and animal shit, due to the open sewers and what has been called “frequent use of ‘flying toilets’ – people shit in bags and throw them away on the ground. Obviously, Kibera is heavily polluted by this shit, garbage, soot, dust etc.

Somewhat bizarrely, the slum has its own newspaper – the Kibera Journal and its own radio station – Pamoja FM. It even has a film school.

One of Nicolai’s photos of conditions in Kibera

One of Nicolai’s photos of the Kibera slum

One recent report said: “The ground in much of Kibera is literally composed of refuse and rubbish. Dwellings are often constructed atop this unstable ground, and therefore many structures collapse whenever the slum experiences flooding, which it does regularly. This means that even well-constructed buildings are often damaged by the collapse of nearby poorly constructed ones.”

“Why were you in Kibera?” I asked Nicolai.

“My brother is based out in Nairobi,” Nicolai said, “working mainly for the BBC as a freelance journalist. I went out to help him on a film for the BBC Media Trust.

“We were filming there for the BBC and, because my brother had done reports from there before, he knew a guy who lived there who worked as a fixer for the BBC. So I could hook up with him and go back later and walk around.

“At one point, I was walking around with him and all my film gear and we saw these three young girls from some NGO coming towards us with three armed guards. And I thought: Wait a minute! You need three armed guards and I have several thousand pounds worth of equipment here and only one unarmed guy!

“I did ask him: Am I safe here? and he said, No problem at all.”

As for me, I have never seen African poverty; in fact, I have never been to Africa.

Children living alone in their ‘homes’ outside Puno, Peru, 1983

Children living alone in their ‘homes’ outside Puno, Peru, 1983

But when I was in Lima, Peru, in the early 1980s, it was clearly one of the armpits of the world.

I could understand why some people supported the extremist-bordering-on-psycho rebels, the Sendero Luminoso Maoist guerrillas.

In Lima, the local tour guide took me to what she called a ‘beautiful Spanish street’. It looked like it had been hit by an earthquake: the buildings were falling apart. That turned out to be because it had been hit by an earthquake.

I wondered why people were apparently flowing into Lima from the countryside to live in the slums. When I went into the countryside and saw the poverty there, I realised why.

Nicolai said to me yesterday: “It seems to me, in Nairobi, there are rich areas with slum areas not very far from them. All the help and all the maids and so on are living in the slums. A lot of the people walking out of the slums in the morning are going to their jobs as cooks or maids or whatever.”

“I remember,” I told Nicolai, “being in a yurt slum on the outskirts of Ulan Bator in Mongolia in 1985. There was mud and shit and open sewers everywhere but, in the morning, everyone was coming out of their yurts dressed in smart, spotlessly-clean clothes, crossing gnarled planks across the open sewers and going off to be secretaries and office workers or whatever in the Russian-style concrete blocks in the middle of town. Very surreal.”

“The craziest thing I saw in Kibera,” said Nicolai, “were open sewers with plastic pipes in them, carrying clean water. Just by using that clean water, you could avoid cholera and all sorts of diseases but, because it’s in the open sewer, it gets polluted by all the dirty water.”

“I presume,” I said, “that the young children are relatively happy, because they have known nothing different?”

One of Nicolai’s exhibited photos of Nairobi’s Kibera slum

“We’re not living; we’re just surviving” (Photo by Nicolai)

“It seemed to me,” said Nicolai, “that all the young kids were quite happy running around but, as they started to grow up, they started to feel downtrodden by the whole situation.

“People kept telling me: We’re not living; we’re just surviving. They’re stuck in a horrible situation. They get paid so little from the work they do that they just can’t afford to live any better. They will continue to work as maids and security people for the middle classes and upwards.”

“When I was in Lima in the 1980s,” I told Nicolai, “there were people living in abject poverty in the slums and, a short distance away, there were people driving Mercedes Benzes and playing in private tennis clubs and it seemed to me the problem was that there was no significant middle class. There was nothing for the people in the slums  to aspire to. People had no hope of climbing out of the slums. Not them. Not their children. Not their grandchildren. No hope.”

“There’s some hope in Kibera,” said Nicolai, “because Africa is starting to boom and there’s much more investment. It feels like a lot of the young people who went abroad – to MIT and so on – are starting to move back. In Nairobi, they have people doing web design and iPhone apps.”

“Are you going back to Kibera again?” I asked.

“Possibly,” replied Nicolai. “Last year I was in Africa five times filming for NGOs and so on. I came back a month ago from Ethiopia, where I did a job for the British Council: an English course they run up in north Ethiopia, teaching the kids using wind-up MP3/radio players with solar panels on them. They teach the kids English on those.

“I really like Ethiopia. It’s the most friendly and easy-going place I’ve been in Africa. They’re very proud because they never had any colonisation. They’ve always been independent. They did have the Italians, but they kicked them out. They have their own language, their own calendar and even have their own time. If the sun goes down at six, they basically say, OK. Six is midnight and seven is one o’clock and so on. Everybody else in the world has decided on a single unified time, but not in Ethiopia – We do it our way! - I like that.”

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Filed under Africa, Ethiopia, Kenya, Movies, Nigeria, Poverty, Television

Are all actors barking mad? The case of Daniel Day-Lewis even before “Lincoln”

(This piece was also published on Indian news site WSN)

US poster for Spielberg’s movie Lincoln

Across the Atlantic, Daniel Day-Lewis is getting rave reviews for his performance in the title role of Steven Spielberg’s Lincoln – which does not open here in the UK until January.

Nicholas Hytner is Director of the National Theatre in London, but he also occasionally directs films. In 1996, he directed a movie of Arthur Miller’s The Crucible, starring Daniel Day-Lewis and Paul Scofield.

Yesterday, Nicholas Hytner gave the annual Directors’ Guild Peter Brook Lecture in London and said this about the filming of The Crucible:

______________________________________________

Nicholas Hytner’s movie of The Crucible

Daniel was looking forward to working with Scofield more than I think any actor has ever looked forward to working with any other actor. I think he assumed that, because Paul was so mysterious and seemed to have access to such a kind of vast inexplicable world – he seems to channel something from deep beyond what’s easily expressible – Daniel, I think, assumed he would be a kindred spirit.

And Daniel really does – though he’s much more genial and self-mocking about it than you would ever know from the way he’s written about – he really does all the stuff he’s reputed to do.

So he came and he helped build the house that John Proctor lived in and farmed the land that John Proctor was farming and tried to live the life of a Puritan farmer… though he still came out for dinner with us at the end of the day.

He did all that.

And Daniel was, at that stage, in a place where he could barely admit he was going to learn the lines. It was an enormous challenge for him. Because, on the one hand, he was doing it because of this extraordinary text, the extraordinary texture of the way Arthur Miller had written for this Puritan farmer. That’s why he was doing it. On the other hand, by learning the lines, he was admitting the artificiality of the proceedings.

It’s been just one of the most thrilling parts of film-going in the last thirty years – to see Daniel struggling with that conundrum in movie after movie and coming up with this incredible series of great, great, great performances.

He expected Paul to be the same.

He reluctantly agreed to quite a lot of rehearsals, which Paul wanted because Paul said I’m in my seventies. I need these rehearsals or I’m not going to learn the lines. 

So, at the first rehearsal, Daniel is holding the script behind him and as far away from him as he can as if to kind of deny that it’s even there… and mumbling, because he doesn’t want to commit himself to anything until he does it spontaneously on the day.

And Paul starts by rehearsing the vowel sounds.

We live in a new TIIIME… a new TYYMMME… a new TIYEMM…

That is how Paul got into his character, how he got there… through the vowels. And also through the costume. He was twitching his cloak. All that stuff.

So, initially, Daniel was phenomenally disappointed.

But you put them in front of the camera on the day and they’re doing exactly the same job. They’re both completely in the present. They’re both completely spontaneous. They’re surprising each other. They’re firing off each other.

The point is, as a director, you’re often in the middle of approaches as different as that.

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Filed under Acting, Movies, Theatre

Less than six degrees of separation for Malcolm Hardee, Ridley Scott, Stevie Wonder, EdFringe and Apple iPhones

Paul Wiffen knows how to use Stevie Wonder’s thumb print

I am interested in the concept of six degrees of separation, because it is usually an overestimate.

I had a drink again yesterday with the indefatigable criminal-turned-author-turned-film-producer Jason Cook, who is putting together a movie The Devil’s Dandruff, based on There’s No Room For Jugglers in My Circus, the first of his three semi-autobiographical crime/drug trade novels.

He has now teamed up with Paul Wiffen who, like Jason, is what Hollywood calls a ‘hyphenate’.

He is a director-producer-composer-sound designer-performer and even, much to his own surprise, appearing in a cardigan in the closing ceremony of the London Olympic Games.

It turned out that Paul’s father was born in Chadwell Heath in Essex and Paul lives there now.

“That’s a coincidence,” I said.

It is the outer suburb of London where my parents briefly lived when my family first came down from Scotland. My teenage years were spent in nearby Seven Kings, where the perhaps one-mile long high road was lined almost entirely with second hand car dealers.

“This was,” I told Paul yesterday, “before the name John went out of fashion because of – I think – Alexei Sayle’s song Ullo John, Got a New Motor? making it a naff name.”

“That’s a coincidence,” Paul said. I was at school with Rik Mayall. I was in a school production of Rosencrantz & Guildenstern Are Dead. I was Rosencrantz; he was Guildenstern and we also did Waiting For Godot, but I wasn’t one of the two leads: I was the guy who comes on as the horse.”

When Paul left school and went to Oxford University, he joined the Oxford University Drama Group but found others were better at acting, so he concentrated on doing the music.

“At the Edinburgh Fringe,” he told me yesterday, “I was in this terrible po-faced Oxford production of A Midsummer’s Night’s Dream. But, that same year, my friend Lindsay was musical director of a Cambridge Footlights’ comedy production at the Fringe which had Stephen Fry, Emma Thompson, Hugh Laurie and Tony Slattery. Lindsay got food poisoning one night and I filled-in for three or four days.”

“Oh,” I asked. “Was Emma Thompson also performing at a venue called The Hole in The Ground that year?”

“I think she was,” Paul replied.

“Well that’s another coincidence, then,” I said. “I think that might have been the year when The Hole in the Ground had three tents in it – for Emma Thompson, The Greatest Show on Legs and American performance artist Eric Bogosian. My comedian chum Malcolm Hardee got pissed-off by the noise Eric Bogosian made during The Greatest Show on Legs’ performances – and Bogosian had made Emma Thompson cry – so Malcolm got a tractor and drove it, naked, through the middle of Bogosian’s show.”

While at Oxford, Paul also got an early taste of movie-making when he was an extra in the Oxford-shot ‘Harvard’ scenes of Michael Cimino’s Heaven’s Gate (the movie which destroyed United Artists).

“I was three behind Kirs Kristoffersen in the awards ceremony,” he told me, “but I was cut out of the ‘short’ version of Heaven’s Gate shown in Britain, so I have never actually seen myself in it!”

By 1982, after he graduated from Oxford University with a Master’s Degree in Languages, he shared a flat on the Goldhawk Road in West London.

“I went to some party that was a Who’s Who of early alternative comedy,” he told me, “and somebody introduced me to this rather chubby bloke saying: This is Alexei Sayle from Liverpool.

“I got on really well with him cos I grew up in Liverpool and he said: Oh, we’re doin’ a music video tomorrow morning in Goldhawk Road. Why don’t you come down. So I stood in the background on a car lot on the Goldhawk Road about three streets away from where I lived and watched them shoot Ullo John, Got a New Motor?

Later, Paul was involved in five Ridley Scott directed movies, the first as sound designer on the Blade Runner soundtrack composed by Vangelis. The gas explosions burning on the skyline are actually, Paul told me, slowed-down timpani “because explosions didn’t work.

“Most of the first three weeks on that project,” he said, “I had no idea what I was working on. There was super secrecy. I thought I was doing a Coca Cola advert. I wasn’t allowed in the main room to see what was being projected but, once, I looked through the door and saw this space ship floating across with Drink Coke on it. After three weeks, I realised Maybe even Coca Cola adverts don’t go on this long.

“Then I went on to another Vangelis soundtrack which was The Bounty starring Mel Gibson and Anthony Hopkins, directed by Roger Spottiswood. I didn’t do any work with Roger Spottiswood at all. On the final third of his pictures, Ridley Scott has the composer in the room with him – editor, composer, composer’s team and Ridley. Spottiswood wasn’t there.

“For The Bounty, we did the whole score on the 9th floor of the Hotel Pierre on Central Park in New York. Vengelis had the whole of the 9th floor because, he told me, he knew he would be making so much noise the hotel could not put anyone else on the 9th floor. It turned out the movie budget had also paid for every room on the 8th and the 10th floors as well, so Vengelis could compose the soundtrack on the 9th.

“The next time Vangelis called me was for a terrible Italian film called Francesco - the story of St Francis of Assisi with Mickey Rourke strangely cast as the saint. Vengelis always works evenings and nights, so we were there at 4 o’clock in the morning scoring this scene in which Mickey Rourke rolls bollock-naked in a snow drift – apparently St Francis used to assuage his natural urges by doing this. So we are sitting there watching Mickey Rourke rolling bollock-naked in slow motion in a snow drift and Vangelis turns to me and says: Sometimes, this is the best job in the world… but tonight it’s the fucking worst.”

That is a key scene in the planned movie which Paul hopes to make about Vangelis. He would direct the film and also play Vangelis.

“And he’s happy with that?” I asked.

“Oh yes,” said Paul, “I first suggested the idea to him about two years ago. The main thing is he wants anyone who plays him to be actually able to play the piano.

“The only other film I did with Vangelis was 1492: Conquest of Paradise. I was supposed to do some stuff on Alexander, but I ended up getting 30 seconds of my music in the film and nothing with Vangelis. I’ve done two other movies with Ridley, both with Hans Zimmer - Black Rain and Gladiator. I think I’ve done 17 films with Hans Zimmer.

“On Gladiator, I did a lot of the synthesizers behind Lisa Gerrard, who plays the zither and sings on that score. That was probably the longest project I’ve ever worked on: it was over a year.”

For the last four years, Paul has been developing a movie script with Laurence Marks & Maurice Gran: a feature film version of their New Statesman TV series with Rik Mayall.

“The plot,” says Paul, “is about how Alan B’stard is responsible for the credit crunch and all that money that’s disappeared – Alan’s got it all.”

Gran & Marks are also, says Paul, “developing their half-hour TV comedy drama Goodnight Sweetheart as a 90-minute stage musical”

Between 2001-2004, Paul told me, he “realised the music industry was dying on its feet and I wanted to get into the film industry. I reckoned the only job that could get me from one to the other was working for Apple computers.

“I did the first ever demonstration of an iPod in Europe. The original pre-release version of the iPod recorded sound, but Steve Jobs got so worried about the idea it might be used to bootleg concerts that they actually took the capabilities off the first iPod they released.

“As part of what I did for the next two years, I had to work on the beta versions of new products and they sent me through – in great secrecy – what they called ‘an audio and video recording iPod’. Do you know what that was?”

“What?” I asked.

“It was the iPhone. We just thought it recorded audio and shot video. It looked very similar to what it looks like now, but telephones weren’t that shape in those days. Another team was working on the telephone part of it.

“I pointed out to them that, when you scrolled, it took a long time to go through long lists because it stopped every time you took your finger off. I said, Why don’t you make it so, once you swipe your finger and lift it off, the menu keeps spinning like a globe of the world does if you spin it. So you can spin it and then put your finger on again to stop it where you want…. 2004 that was.”

“Great idea!” I said. “You should be working for Apple at Cupertino!”

“I lived in California from 1986 to 1992,” Paul replied, “and I told myself I’m only going back when I’m a famous film director.”

“Maybe The Devil’s Dandruff will be the one,” I told him.

Jason Cook smiled.

“If you want to get an American work visa,” Paul said to me, “do you know how to get one?”.

“Marriage?” I suggested.

“No,” said Paul. “You get Stevie Wonder to put his thumb print on the application and then they have to grant your work permit, otherwise they’re not allowed to keep the piece of paper with his thumb print. There are always people in the Immigration & Naturalization Service that are big Stevie Wonder fans.”

Paul worked for nine months doing ‘sound design’ on Stevie Wonder’s album Characters which had one hit single –  Skeletons – which was used in the limousine sequence of the movie Die Hard.

Movies, music, Malcolm Hardee, Stevie Wonder, Bruce Willis.

Six degrees of separation is usually an overestimate.

Or maybe Paul Wiffen just has his fingers in lots of pies.

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Filed under Coincidence, Comedy, Movies, Music

“Get Carter” – the best British gangster film ever made despite alcoholism

Michael Caine playing his own ghost in Get Carter

The first time I ever paid attention to film directing as a child was watching the British ABC TV arts series Tempo.

One episode I saw was so visually stylish and so vividly edited that I actually went to the TV Times listings magazine and checked who the director was.

It was Mike Hodges and I looked out for his name ever after. He is 80 years old in nine days time.

He directed the wonderful and little-seen 1969 Thames TV thriller Rumour (if ever any film were ripe for a re-make, this one is) and his first cinema movie was Get Carter (1971), arguably the best British gangster film ever made (although The Long Good Friday gives it a run for its money).

Michael Caine has said: “One of the reasons I wanted to make Get Carter was my background. In English movies, gangsters were either stupid or funny. I wanted to show that they’re neither. Gangsters are not stupid, and they’re certainly not very funny.” He said central character Jack Carter was the sort of person he might himself have become: “Carter is the dead-end product of my own environment, my childhood; I know him well. He is the ghost of Michael Caine.”

Mike Hodges had originally written the script (based on Ted Lewis‘ novel Jack’s Return Homewith Ian Hendry in mind for the title role (in the finished film, he plays a subsidiary role as the henchman Eric Paice). But producer Michael Klinger wanted Michael Caine, by then already a bankable star.

Ian Hendry’s career had declined, he was alcoholic and in poor physical shape. The climactic chase scene between Caine and Hendry was shot in reverse order, with Hodges filming Hendry’s death first because he was worried Hendry would be too out of breath to play the death scene after running. Hendry’s jealousy of Caine’s success was apparently obvious on set and was made worse by his drinking. Hodges tried to rehearse the film’s racecourse scene between Caine and Hendry in their hotel the night before, but Hendry’s “drunken and resentful state” forced him to abandon the attempt.

Despite all this, Ian Hendry got a 1972 BAFTA Award nomination as Best Supporting Actor and Michael Caine, in one of his best film roles, got nothing.

Mike Hodges introduced a screening of Get Carter at the National Film Theatre in London last night, part of their celebrations of the hundredth birthday of cinematographer Wolfgang Suschitzky (who was in the audience and, according to Mike Hodges, still “leaps up stairs like a gazelle”).

The reason Hodges chose Suschitzky to shoot Get Carter was because he remembered seeing a 1963 movie The Small World of Sammy Lee starring the great Anthony Newley, on which Wolf also cinematographer.

“I loved that film,” Mike said last night. “It was shot in Soho and I was going to be shooting Get Carter in the North East of England, but it was in the same sort of milieu as Get Carter – a seedy underworld.

The Small World of Sammy Lee was shot in black and white. To show poverty and seedy world is comparatively easy in black and white: it lends itself to showing that kind of decay. But colour is a different matter.

“There had been a film called Up The Junction released a little earlier, in 1968. It had been a TV play in black and white, then they made a cinema film of it in colour, which made it look very glossy and beautiful and expensive and, although it was made in London in the same sort of sad, junky-ridden areas we were shooting in in the North East… Well, Wolf’s gift to me on Get Carter was to capture the seediness in colour.”

Thus are great movies made.

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Filed under Crime, Drink, Movies

How to sell yourself to a TV producer + how to control uncontrollable talent

(This blog was also published on the Chortle comedy website and in the Huffington Post)

Yesterday, I had tea with a very good but not yet famous comedy performer.

He was, quite rightly, lamenting the homogenised nature of comedians on television and said he did not think he was suitable for television because he liked to try to be original.

This is a complicated area because, much as I admire Michael McIntyre’s act – and I do –  I prefer to see an act which can be brilliant but which may, on occasions not quite work – rather than an act which is slickly guaranteed to be effective 100% of the time and exactly the same every performance.

Yesterday, to the very good but not yet famous comedy performer, I mentioned a middle-ranking English comedian whom I admire.

He has an act which he performs and it is a very good act which he regularly updates and tweaks. When this comedian has a good audience, he is reliably funny. Very good value for money.

When he has a rowdy audience, however, he is far, far better. Because, if he is heckled or interrupted in some way, it sets him off at a tangent from his regular act. He soars away from sentence to sentence to idea to idea and can be brilliantly funny, then he comes back to the backbone of his regular act, then he will soar away again on surreal tangents, playing to the unpredictable audience’s reaction.

This is not necessarily what TV wants, though.

Another act we talked about yesterday used to be reliably unreliable. The comedian updated and varied his act regularly but there was a certain predictability about it. Perhaps 20% or 30% of the act did not work. Perhaps 70% or 60% of the act would be successfully funny, though nothing special. Very often the remaining 10% of the act, though, could be utterly brilliant – sheer near-genius comedy. The downside was that, occasionally, that 10% did not happen. But it was always worth seeing the comedian’s act because of even the promise of that 10% of totally original genius.

Again, though, that is not what television wants.

Television is an expensive business and requires an act which can be pretty-much guaranteed not to fail or sag. You do not want to throw away an entire recording. You have to know what to expect. The director ideally needs to know exactly what the act will do verbally, visually and spatially – where he or she will be on the stage – so the cameras will catch the right angles. And the act is best for the director when it is exactly the same in the rehearsal, the dress rehearsal and during the recording.

Reliability is what TV ideally needs.

But reliability and comedic genius are not necessarily the same thing.

So does this explain why there are so many middling-but-not-very-original comedians on TV?

Yes and no.

My advice to the comedian with whom I had tea yesterday was the same as it always is to comedians.

If you approach a television researcher or producer, your viewpoint should not be that you are a small unknown comedian approaching a bigtime person who can help your career develop. Your mental viewpoint should be that you want to help the television researcher or producer develop their own career.

The TV person has a life and career just as you do. They are struggling to maintain their job, to get new and better jobs just as much as you are. You are dealing with an individual human being not a large monolithic company.

Keep repeating to yourself:

“This other person is a frail human being too. He/she eats, shits, farts, gets ill, needs to make money to survive and will die alone just like me.”

The way that TV person can develop their career is by appearing to spot talent other people cannot spot or have not yet spotted. So, perhaps surprisingly, they really are looking for originality although – this is important – they are looking for “controllable originality”. They really are not looking for someone who is a clone of 25 other comics people have already seen on TV.

That will not get them a promotion from researcher to producer or get them a job on a better TV show with a higher salary. They will succeed if they can spot “the next new big thing” before anyone else. Even if they cannot find originality, they have to be able to say to the person above them who takes decisions (or to the person who may give them their next job) that they found this act with mainstream or at least accessible cult appeal who is actually very original and unlike anything seen before.

The technical term for this in the world of television is “bullshitting”.

There is, at this point, though, a fine balance.

The thing they are looking for is “controllable originality”.

The fine line between these two words is complicated by how effective the producer or director is. The better the producer or director, the less controllable the comedian has to be.

Several years ago, a TV director I know who lives in a far-flung corner of the UK stayed at my home in London while he was directing a TV series for a minor channel. He was directing an unknown comedian in a show which roamed around the streets and, by and large, had no script. It relied on the comedian.

The show was semi-anarchic and – as I know because I worked on the legendarily anarchic children’s show Tiswas – you have to be very organised to create effectively what appears to be anarchy. If you do not have control, the whole thing may fall apart into tedious, disjointed irrelevance.

The director of this new would-be anarchic TV show would come home of an evening raving to me about how irresponsible and uncontrollable the comedian – who was taking drugs at the time – was.

The director would tell me all the irresponsible, uncontrollable things the comedian had done and I would think, but not say:

“Well, that sounds great to me. You should be going with the comedian and trying to cover what he does, rather than keep him to the rough script you are trying to follow.”

What was required was a totally self-confident director which this one was not. The director had to be confident that he could edit his way out of any problems and this one was not.

The comedian was a young Russell Brand.

I was also at the studio recording of the first episode in an expensive  TV series starring Michael Barrymore. I knew the producer who was – and is – an utterly brilliant director of entertainment shows. This, though, was one of his first shows as a producer.

Michael Barrymore (after he got over his initial urge to imitate John Cleese) could be wonderfully original – almost the definitive uncontrollable comedian who needed a strongly confident producer and/or director.

In the TV recording I saw, which involved Barrymore going into the audience a lot and interacting with real people, the show kept being stopped because Barrymore kept going off-script. The floor manager would stop the recording and, relaying directions from ‘the box’, remind Barrymore that he had to say or do X or Y.

They were trying to keep him and control him within a structure which was too tight. Barrymore had to have a structure to control the potential anarchy. But it had to be a loose structure and you had to put him on a long leash and just follow what he did. The producer in question did manage to do this as the series progressed.

One brilliant piece of lateral thinking which I did work on was an entertainment series for the late but not too lamented company BSB (later bought by Sky).

It was a large, complicated variety show and the producer employed a director who had little experience of directing entertainment shows. But what he did have was (a) a sense of humour and (b) lots and lots of experience directing sports events.

This is relevant because directing a sports event means covering an event which has a loose structure but within which you do not know exactly what is going to happen. The director has to be prepared for anything to happen and to have the cameras in the right place to catch it when it does.

He was a very confident director working for a justifiably very confident producer and it worked well although, because it was screened on BSB, it got zilch viewers.

This comes back to what researchers and producers are looking for when they see or are approached by comedians and, indeed, any performer.

They think they want and are looking for true originality… but, if they are not particularly talented researchers or producers, they will compromise according to their lack of talent.

The phrase is “controllable originality”.

The more talented the TV person, the more important the word “originality” is.

The less talented the TV person, the more important the word “controllable” becomes.

As we can see from current TV shows, there are an awful lot of less talented and less confident TV people around.

But it still remains the case that, to sell a truly original act to a TV person, you have to emphasise its originality… though you also have to emphasise its controllability and potential mainstream or large cult appeal as well as suck on the TV person’s ego like a giant tit – which the TV person probably is.

The key thing is not to look at the ‘sell’ from your own viewpoint as a little unknown person approaching a big TV company.

You have to look at the situation from the small and possibly untalented TV person’s viewpoint -

“What will this performer do for ME? How will using this performer advance my own career and increase my own job prospects?”

Do not compromise on the originality of your act – just sell it with ‘spin’ appropriate to the wanker you are approaching.

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Sucking up or sucking off? UK Prime Ministers, Rupert Murdoch and a puff

Look, I only plug people and things I believe in on this blog so, with that in mind, read on…

British Prime Ministers have been sucking Rupert Murdoch’s corporate cock since the 1960s. It’s nothing new. Nor is amorality.

Lance Price was a special advisor to Tony Blair. In 1998, he became deputy to Blair’s Communications Director, Alastair Campbell; and he was the Labour Party’s Director of Communications from 2000 until the General Election of 2001. Price says Blair was under Murdoch’s thumb from the beginning:

“I started working for Tony Blair a year after he became Prime Minister. I was shocked to be told by one of those who’d been closely involved with the talks in Australia, and subsequently, that: ‘We’ve promised News International we won’t make any changes to our Europe policy without talking to them’.”

But – hey! ho! – political pragmatism, like journalistic amorality, is good news for some…

My elfin comedian chum Laura Lexx is staging her first straight play Ink at the Edinburgh Fringe in three weeks time.

The play is actually about the London 7/7 terrorist bombings and the media intrusion into victims’ lives but, of course, the subject of where the journalistic tipping point lies between investigative illumination and amoral intrusion is timeless.

Laura’s press release (written months ago) says: When reporting the news is business, is there space for truth and a conscience?… Will we accept hack journalism as a necessary evil for swift information?

It could have been written last week about the phone hacking scandal and the closure of the News of the World. It is a subject, as the red-tops might themselves say, RIPPED FROM TODAY’S HEADLINES – but of eternal relevance.

The play’s billing reads: “Ordinary man blown up by terrorists – he made jam and had a son. Nothing special. The media made that clear as they conjured headlines from victims and sprinkled them between crosswords.”

My elfin chum Laura Lexx was both a Chortle and Paramount Student comedy finalist in her first six months of live stand-up performance; then she went on to reach the semi-finals of both the Laughing Horse and Funny Women competitions.

I saw Ink when it was a student production at the University of Kent.

It was impressive then.

With the number of actors in the cast cut back for financial reasons and the writing sharpened up even more, it will be interesting to see how it fares at the Edinburgh Fringe, given its accidentally up-to-the-minute relevance.

Now.. if only I could see some RIPPED FROM TODAY’S HEADLINES angle for my own two spaghetti-juggling events at the Fringe…

My head is spinning.

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News of the World. Forget the hacks. It’s The Bill you always have to pay.

I have worked as a researcher and sub-editor for BBC TV News (via their old Ceefax teletext service) and, briefly, in the newsrooms at Anglia TV, Granada TV and ITN. I have known a lot of journalists. But even I was shocked by the News of the World and other tabloids’ amorality.

I don’t mean the telephone hacking scandal which has now seen Rupert Murdoch close down Britain’s biggest-selling newspaper.

I mean the cheap Killer Bitch movie and Katie Price’s ex-husband Alex Reid being caught on camera with his trousers down.

Police corruption comes later in this blog.

In what must have been a moment of madness I financed Killer Bitch without reading the script (look, it was cheap) and I was away at the Edinburgh Fringe for weeks when shooting started.

While I was away, a sex scene was shot between Alex Reid and the lead actress, the director’s girlfriend/partner.

Alex Reid’s chum/manager asked the director if it was OK to have a photographer on set that day – not to take photos of the sex scene itself but just of Alex arriving, being on-set, being glamorous. The director said Yes.

And, of course, when the sex scene happened, click-click-click and off in a corner Alex’s photographer goes to e-mail out his photos.

What the director didn’t know was that the manager guy had, all week, been playing-off the News of the World against The People to get a higher price for the sex scene pictures. The People ran their photos on the cover and in an “exclusive” double-page spread that Sunday.

But the News of the World, unknown to anyone else, had secretly set up a hidden camera in the grotto where filming took place. They took their own photos and ran a single-page ’spoiler’ about “sickening footage” in the “vile and degrading hardcore porn film” in which Alex had been involved in a “disgusting rape”.

In fact, it wasn’t a rape scene at all. Never was. Never scripted as rape (I read that bit later); wasn’t shot as rape; wasn’t edited as rape. I saw the uncut footage when I came back from Edinburgh and it simply wasn’t rape.

But, bizarrely, journalists often believe what they read in tabloid newspapers, so this story about the vile rape scene in a hardcore porn movie (which is wasn’t) quickly spread across the world, sometimes using the same words the original News of the World had used.

The movie, which had only just started shooting and which was months away from being edited, was reviled as “violent porn” by The Times of India, a “vile and degrading movie” on Australia’s Perth Now website and “violent, aggressive… icky stuff” by TheHollyoodGossip.com. Back home, totally unseen, the Daily Mirror slammed it as “a sick movie” with “vile scenes…stomach churning”

Fair enough. Good publicity for a small film, though sadly much too early to profit from.

Two weeks later, The People ran a new cover story and two-page spread about how Alex Reid had “returned” to the Killer Bitch set “to shoot more torrid outdoor sex shots”. This had never happened. It was a complete fiction. But The People had detailed descriptions, actual photos from this supposed second sex scene (they were re-cycled from the original scene) and they even had a direct quote from the director saying, “I can confirm that Alex filmed these scenes within the last seven days”.

The director told me not only that The People had never talked to him about this alleged re-shoot but, at that point in time, he had never actually talked to anyone at the newspaper about the film ever.

Obviously, you expect to be mis-quoted and have your words twisted by newspapers. Now, it seems, it’s common to simply make up entirely fictional stories.

The New York Daily News correctly reported that “the film’s producers don’t seem bothered by the publicity.”

Fair enough. Publicity is publicity.

But just as the Stephen Lawrence affair, to my mind, was not about racism but about police corruption – an investigating policeman was paid-off by the father of one of the accused – the current News of the World scandal is not about phone hacking but about endemic police corruption.

Two days ago, I saw a Sky News double interview with, on the one hand, Brian Paddick, former Deputy Assistant Commissioner of the Metropolitan Police, and on the other ex News of the World journalist Paul McMullan.

McMullan could be seen almost literally biting his tongue off after he said that, if you were investigating police corruption, the only way to find out the facts was to talk to other policemen. As they might lose their jobs by dishing the dirt on fellow officers, they could not be expected to do this for free or for a few pounds and it was not unreasonable to pay them £20,000 or £30,000.

This figure was picked up by the interviewer.

Brian Paddick, who was basically defending the Met, said this was terrible but “clearly everyone has their price”.

This is an interesting thing to say because it is an acceptance by a former senior Met officer that, if the price is high enough, any Metropolitan policeman can be bought.

Yesterday’s London Evening Standard led on a story that “Corrupt Met police received more than £100,000 in unlawful payments from senior journalists and executives at the News of the World.

It also claimed that two senior Scotland Yard detectives investigating the phone hacking scandal held back: “Assistant Commissioners Andy Hayman and John Yates were both scared the News of the World would expose them for allegedly cheating on their wives if they asked difficult questions of the Sunday tabloid.”

Today’s Guardian says: “Some police sources suggested there was no evidence yet that officers had actually received the payments and what would also be investigated was whether the journalists involved had kept the money themselves.”

Obviously some Met officer here, limbering up for a career as a stand-up comic.

Police in the UK taking bribes? Shock! horror! – And the Pope is a Catholic?

The system-wide corruption within the Metropolitan Police in the 1960s was supposedly partially cleaned-up.

Bollocks.

On 4th December 1997, former Metropolitan Police Commissioner Sir Paul Condon gave evidence to the House of Commons Home Affairs Committee and said there were around 100-250 corrupt officers in the Met. By “corrupt” he meant seriously corrupt – they dealt drugs, helped arrange armed robberies etc.

Condon is also the man who coined the phrase “noble cause corruption” – the idea that some police justifiably ‘bend the rules’ to get a conviction when officers ‘know’ the accused is guilty but do not have enough proof to convict. So it could be seen by some as “noble” to plant evidence, lie under oath and generally ‘fit up’ any ‘known villains’ when there is no actual evidence which would prove their guilt.

In Stoke Newington the police did, indeed, ‘fit up’ guilty drug dealers who would not otherwise have been imprisoned. But their motive was not to ‘clean up’ the area but to clear away the opposition as police officers were themselves dealing hard drugs. Whether this comes within Sir Paul Condon’s definition of “noble cause corruption” I am not sure.

In 1998, the Telegraph got hold of (and one wonders how) a confidential document containing the minutes of a meeting organised by the National Criminal Intelligence Service (NCIS). It quoted this police document as saying: “corrupt officers exist throughout the UK police service… Corruption may have reached ‘Level 2’, the situation which occurs in some third world countries.”

I once asked someone who had managed a ‘massage parlour’ – in other words, a brothel – how he had avoided getting raided by the police. He looked at me as if I was mad:

“Cos we fucking paid the Old Bill and gave them free services,” he said.

In Britain today, it remains a fact of life – as it always has been throughout my life – that you always have to pay The Bill.

Last night’s TV news shows reported that today the police would arrest former News of the World editor Andy Coulson. Now where would they have got that story from? Only the police would know. And today he was arrested.

Was the tip-off paid-for or was it just a nudge-nudge case of You do me a favour; I’ll do you a favour?

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In praise of the Daily Telegraph and Pear Shaped Comedy Club’s quirkiness

To start at the end of this blog and to reply to your reaction…

Look.

It’s my blog. I am allowed to witter.

So, for fans of Tristram Shandy

Brian Damage and Krysstal’s weekly Pear Shaped comedy club has been running in London’s West End for eleven years. Brian and Krysstal promote it as “the second worst comedy club in London”. I prefer to call Pear Shaped the Daily Telegraph of British open spot comedy clubs.

Let me explain.

When I blogged about last weekend’s six-hour event celebrating the anarchic life of Ian Hinchliffe, I did not mention that I told ex-ICA Director of Live Arts Lois Keidan about my admiration for Bernard Manning as a comic, Margaret Thatcher as a Parliamentary debater and the Daily Telegraph as a newspaper. I do not think she was impressed with this triple whammy.

But – in addition to my love of quirky Daily Telegraph obituaries in their golden era under Hugh Massingberd and their sadly now-dropped legendary Page Three oddities - I think the Daily Telegraph is the only actual national NEWSpaper left. All the others are, in effect, magazines with ‘think’ pieces and additional background to yesterday’s TV news.

But the Daily Telegraph prints a high quantity of short news reports and (outside of election times) maintains an old-fashioned Fleet Street demarcation between News and Comment. The news reporting is, mostly, unbiased straight reportage; the comment is what non-Telegraph readers might expect.

They have also consistently displayed an admiration for rebels.

The Daily Telegraph – perhaps moreso the Sunday Telegraph - always showed an interest in and admiration for comedian Malcolm Hardee. They loved quirky MP Alan Clark, though they disapproved of his sexual amorality. The Daily Telegraph even surprisingly championed early Eminem. When the red-top tabloids were claiming his music and his act were the end of Western Civilization, the Daily Telegraph reviewed his first UK tour as being in the great tradition of British pantomime.

I once met a Daily Telegraph sub-editor at a party who hated working at the paper for exactly the same reason I loved reading it. People would yell across the room at him: “Give me a three-inch story!” not caring what the actual story was.

So the Daily Telegraph ended up with an amazing quantity of news stories, often not fully explained because they had been cut short.

I remember reading on a classic Page Three of the old Daily Telegraph, a brief court report about a man accused of scaring lady horse-riders by leaping out of hedges in country lanes dressed in a full frogman’s outfit, including flippers, goggles and breathing tube. That was, pretty much, the whole news item. If ever a story needed more background printed, this was it.

The Pear Shaped Comedy club is a bit like the Daily Telegraph in that it is an extraordinary hodge-podge of fascinating items apparently thrown together randomly but somehow holding together as a recognisable whole with its own personality. Quirky, eccentric and barely under control. Last night, in addition to the consistently good and massively under-praised Brian Damage & Krysstal themselves, the show included increasingly-highly-thought-of Stephen Carlin, rising new comics Laurence Tuck and Phillip Wragg and very new but intriguing Samantha Hannah.

And then there was long-time comic, club owner, compere, comedy craftsman and humour guru Ivor Dembina. He had come down to try out some new material as he is performing in four shows at this year’s Edinburgh Fringe, including the fascinatingly unformatted Ivor’s Other Show. He told me:

“I might just invite on people I’ve met in the street. Anything that takes my fancy.” Then he added, “Do you want to come on it one afternoon, John? Can you do anything?”

“No,” Pear Shaped co-owner Vicky de Lacey correctly interrupted, “he can write but he can’t actually do anything.”

But that never stopped Little and Large, so I may yet appear on Ivor’s Other Show, perhaps as a human statue. There is, inevitably, a ‘living statue’ resource page on the internet.

We live in wonderful times.

I refer you to the start of this blog.

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Why Roman Polanski’s glamorous rape-excusing friends should be ashamed

I once had to make a television trailer for a documentary on the Waffen-SS. It was very difficult to cut together any pictures that did not make the SS look glamorous because most of the footage was actually shot by the Nazi regime itself, therefore it had a Triumph of the Will style about it. Wonderful angled shots of smart, black-uniformed men marching down steps in formation. The Nazis tended not to film the Waffen-SS butchering men, women and children. Bad for the image.

Let’s be honest, Hitler’s Third Reich made good films and had a great sense of visual style in the design of their uniforms, their architecture and the staging of big-scale live events. But that doesn’t mean that The Holocaust was a minor matter and that Adolf Hitler “should be forgiven this one sin”.

I always find that, if you take an opinion or an event – especially on moral questions – and re-position it into an extreme situation, then that clarifies the opinion or event. My extreme situation is Nazi Germany.

If an argument works put into the context of Nazi Germany, then it probably works in general. Which brings us to Roman Polanski.

His glamorous showbiz chums sit around saying that he should be ‘let off’ the sex abuse charges on which he was found guilty in the US – and on which he jumped bail – in 1977. They say that he should be forgiven his trespasses because (a) he is famous, (b) he is or was a good film director, (c) he had a bad time in the War and (d) it all happened a good few years ago.

I admire Polanski’s earlier films.

But he drugged, raped and buggered a 13 year old girl. This is no small matter and the facts are not in dispute.

If Hitler were found living in Surbiton, the fact the Holocaust was a long time ago and he had had a difficult childhood would not quite merit ignoring what was done and letting him off with a slap on the head and “Don’t do it again, you naughty boy,” said in a disapproving tone.

I recently mentioned in passing on my Facebook page that when IMF boss Dominique Strauss-Kahn, charged with attempted rape, was initially refused bail, one reason the judge gave for not giving him bail was the fact that Roman Polanski had done a runner on a rape charge.

Someone pointed out to me that the girl victim in the Polanski case “has been trying to drop charges for the last ten years… She has said that all of the publicity for this incident has hurt her more than the actual crime itself… She’s suffered enough; let it drop.”

Well, if Hitler were found living in Surbiton, the fact that the Holocaust was a long time ago and the people who suffered would be upset by a trial would not affect what crimes had been intentionally committed.

Raping a 13 year old is not right. Buggering a 13 year old is not right. And, equally, jumping bail to avoid a jail sentence for drugging, raping and buggering a 13 year old girl is not something to be ignored just because you used to be a good movie director and it happened a while ago.

The fact Polanski’s original trial judge in 1977 was running for public office, desperate for self-publicity and sounds like he changed his mind on giving Polanski a custodial sentence does not enter into it. I imagine some of the judges at the Nuremberg Trials were scumbags; it does not mean that Nazis found living in freedom 30 years later should not be tried.

My bottom line is that, if you drug, rape and bugger a 13 year old girl and then flee abroad to escape a custodial sentence, you deserve to be imprisoned for a considerable time. The fact glamorous showbiz names champion Roman Polanski and, in effect, say he should be pardoned for artistic merit nauseates me. Hitler was a painter and commissioned good movies. I don’t think his artistic merit or the artistic merit of Leni_Riefenstahl enters into it.

You can read the 37 page transcript of the Grand Jury proceedings against Roman Polanski in 1977 HERE.

According to the girl’s testimony, after giving her champagne and a Quaalude, Polanski sat down beside her and kissed her, despite demands that he “keep away.” He eventually, she said, “started to have intercourse with me.” Later, he asked the 13 year old: “Would you want me to go in through your back?” before he “put his penis in my butt.”

Asked why she did not more forcefully resist 43 year old Polanski, the teenager, who was 13 at the time of the rape, said: “Because I was afraid of him.”

The girl sued Polanski in 1988, alleging sexual assault, intentional infliction of emotional distress and seduction. In 1993 Polanski agreed to settle with her and according to the Los Angeles Times he agreed to give her half a million dollars. Reportedly, she was still trying to get part of this money from him in 1996 but she and her lawyers later confirmed the financial settlement was completed.

The girl publicly forgave Polanski in 1997, twenty years after the rape and buggery.

In 2009, Lech Walesa, former President of Poland, argued that Polanski “should be forgiven this one sin.”

I say fuck him.

Details of what was in Polanski’s 111 page Polish Secret Service file are HERE.

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Write it as Art, sell it as baked beans… How to publicise stage shows, movies, books, TV and Shakespeare

Sit back, relax and have a cup of tea.

Throughout my life, whenever I’ve been asked what I do, I have never been able to give any understandable answer because the truth is I’ve really just bummed around doing overlapping this, that and sometimes the other.

One thing I used to do was review and write feature articles about movies, so I saw previews a week or a month before the films were released, having read little or nothing at all about them.

I saw them ‘cold’ as they were structured to be seen.

That blissful ignorance happened again last night with the movie The Adjustment Bureau. I had read nothing at all about it. I knew it starred Matt Damon, was based on a short story by Philip K Dick (who wrote the stories on which Blade Runner, Total Recall and Minority Report were based) and, on the poster, Matt Damon and a girl in a red dress were running away from people chasing them in a city.

That was it.

So last night I saw The Adjustment Bureau cold and thought it was a fascinating film – quite often totally doolally, but fascinating. It is severely weird for a commercial film and it is well worth seeing.

But the poster bears no relation at all to the basic content of the movie – to the extent that it even implies The Adjustment Bureau is in one particular type of movie genre when it is actually a totally different movie genre (I don’t want to give it away).

So that’s an example of a misleading movie poster successfully attempting to get bums on seats. It’s a potentially counter-productive strategy because word-of-mouth soon gets round.

I’m interested because another thing I did – for over twenty plus years – was make on-screen TV promotions – ‘trailers’.

I was a writer or producer or director or writer-producer or writer-director or whatever it took a company’s fancy to call the job.

So I am interested in how creative products are ‘sold’ to the audience.

A couple of days ago, someone asked me about their 40-word show entry for the Edinburgh Fringe Programme.

My advice was the same advice I give on anything creative.

Write it as Art.

Sell it as baked beans.

If the content is high quality in itself, it won’t be demeaned by a tabloid headline type of publicity.

There’s nothing wrong with being populist.

The opposite of popular is unpopular.

The creative work itself is what you want people to read, hear or see. It can be as subtle and/or as sophisticated as you want. Publicity is another matter. Publicity is like someone standing outside, in a busy street, with lots of other audio distractions, yelling through a megaphone to try to get people to notice you and your creation exist.

If it fails, no-one will see what you have struggled to create. So don’t knock it.

If you are in Piccadilly Circus or the High Street in Edinburgh amid 150 other people yelling about what they’ve done, then you need to be loud to be heard and you need to wear bright colours to be seen.

I’ve also written books. In standard publishing contracts, the author gets total control over the text inside a book – the publisher cannot change it without the author’s permission. But the publisher has total contractual control over the design of and text on the cover. There is a reason for this.

What is inside the book is the artistic creation you want people to experience. What is on the cover is advertising and promotion aimed at intriguing potential readers into picking up and buying the book and its unknown content.

Publicity is persuading as many people as possible to buy an invisible pig inside a bag.

In its own way, it is equally creative. But it is different.

Content is a different form of creativity from publicity.

In television, the last thing you want is for a director to make the promotion for his own TV programme. The result is almost always shit. For one thing, he or she is too close to it to be objective. Also, he or she may be able  to make a great 30 or 60 or 90 minute TV programme, but, trust me, he or she knows bugger all about selling a programme to the viewer in 20 seconds in the middle of other promos amid forests of £500,000 adverts for soap powder, cars and insurance companies.

There is a difference between creating something which will give a pastel-wearing theorist at the Arts Council a creative hard-on and creating something which will get people en masse to pay out money and/or spend time to read-hear-watch it.

Repetition is also not always bad.

There is nothing wrong with populism.

The opposite of popular is unpopular.

‘Populist’ is just a word meaning ‘popular’ made up by people who can’t create anything popular themselves and want to save their egos by trying to seem culturally superior.

Shakespeare was never less than populist.

Macbeth was written by Shakespeare because the new English King James I was actually King James VI of Scotland who was interested in witchcraft and the supernatural. So what better way to suck up to the new King and revived public interest in the supernatural than to write a Scottish play with witches and ghosts in it? And bung in death, destruction, gore and swearing.

The best Shakespeare film I have ever seen is Baz Luhrmann‘s movie William Shakespeare’s Romeo + Juliet – a movie so untraditional and in-yer-face that, the first time you see it, it takes about five minutes to adjust to the OTT style.

The second best Shakespeare film I have ever seen is Roman Polanski’s Macbeth, financed by Playboy magazine, with Lady Macbeth nude in the sleepwalking scene and awash with more blood than the Colosseum on a bad day for Christians. It was the first film Polanski directed after his wife Sharon Tate was butchered.

I’m sure Shakespeare would have loved both movies because they are real audience pleasers. Once you get people in and watching, you can communicate any in-depth piece of philosophical seriousness you want.

Reverting to my chum who wrote 40 words on their Edinburgh Fringe show… The first version was ineffective because it described the plot rather than push the unique selling points of the show.

I asked: “Don’t tell me what’s IN it, tell me what it’s ABOUT.”

You want to say what it is ABOUT – what made you want to create the thing in the first place. And that, in fact, is how to promote bad productions too.

My rule of thumb in TV promotions was never to mislead or lie about a programme to the audience. If it was shit, I tried to figure out what the original concept was that got the producer, director and cast keen to make it.

No-one intends to create a shit book, play, comedy show, TV series, movie or whatever.

In promoting anything, part of what you want to communicate is whatever made the people involved keen to create it in the first place. If the audience can be interested in the concept as much as the failed creators originally were, then you may get an audience and they won’t feel too let down because what they have been told is there actually IS there. Even if it’s not very good.

If the creative product is good – as The Adjustment Bureau is – then that’s even better.

Pity their poster was so misleading.

Of course, some things are so shit, the only thing to do is to get in and get out fast before the word-of-mouth gets round.

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