I am not convinced it is a particularly good marketing strategy.
I emailed the photo to someone I know last night saying: “I don’t think I sent this to you when I saw it at Tottenham Court Road station the other week…”
I got a reply this morning: “We saw it together”.
Coincidentally (this is true) there was an ex-rugby player on breakfast TV when I read this reply talking about getting early onset dementia… He can’t remember playing in the World Cup a few years ago, which was the highlight of his career.
Fortunately I do remember I always had a rubbish factual memory. So no change there. It’s one reason in school that I was shit at languages and particularly bad at science. I once did not come bottom in Chemistry. Once.
I was good at English (I was interested) and at British Constitution (I could waffle).
I remember keeping a diary on a trip to South East Asia in 1989 and, on returning home and reading it maybe a week later, I had forgotten most of the details – Oh yes! That happened!
My friend Lynn, who has known me for 47 years, says I will live appallingly long because I seldom worry about things which happened in the past; I just accept them, forget them, unless they’re vital, and move on.
This is mostly true. But I am not sure that is a good thing.
Neither the forgetting nor the living appallingly long.