I get sent PR releases.
What can I say?
Yesterday, I received this one, which I print without comment. I have no words and I am not entirely sure if the final word is a typo or not…
“The world’s leading and most influential American sex toy company Doc Johnson is excited to announce the release of the third colorway of their viral shoe and innovative collaboration with celebrity favorite label Rose in Good Faith, dubbed the ‘Plastic Sole’ that is made from recycled sex toys (!!). The ‘Crème Brûleé’ colorway is limited to only 400 pairs.
“Not only fashionable, the ‘Plastic Sole’ is infused with a purpose to promote sex positivity as part of Doc Johnson’s global movement to destigmatize sexual health and wellness. With a focus on inclusion and diversity, Doc Johnson has helped pave the way for advances in sexual health and sex positivity.
“Working on this project for almost 2 years, they developed a unique recycling system that grinds down the factory’s defective adult toys into millimeter-sized cubes of TPE (thermoplastic elastomer). The cubes are then mixed with non-bleach EVA (Ethylene-Vinyl Acetate) foam and injection molded into the shape of the Plastic Soul.”